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Q&A SolarWinds SolarWinds Adds New Products To Portfolio Dan Gamwell Vice President Sales, EMEA, SolarWinds Q. Youve recently launched SolarWinds Log & Event Manager and SolarWinds Synthetic End-User Monitor; can you tell us more about these products? A. At SolarWinds, our goal is to continually develop innovative solutions to solve todays complex IT management challenges and generate new opportunities for our reseller channel. Log & Event Manager is an exciting new addition to the SolarWinds portfolio, which is based on technology we obtained through our recent acquisition of TriGeo. This powerful product combines real-time log analysis, event correlation and ad hoc search capabilities to deliver the visibility, security and control organisations need to tackle todays compliance and security challenges. Synthetic End-User Monitor is equally an important addition to our portfolio. It enables organisations to closely monitor their critical web applications to identify issues before their customers do. At the push of a button, an easy-to-use recorder captures the steps in any customer- facing web transaction and saves them off into a test which can be scheduled to run as frequently as every 5 minutes. Q. Synthetic End-User Monitor sounds interesting. Where does it fit within SolarWinds flagship Application Management products? A. Whilst Synthetic End-User Monitor offers great value and monitoring capabilities as a standalone solution, when combined with SolarWinds Application Performance Monitor (APM), Synthetic End-User Monitor helps organisations understand the status of their entire system, and more accurately pinpoint problems: Synthetic End-User Monitor examines issues from the Following the launch of SolarWinds Log & Event Manager and Synthetic End-User Monitor, we talk to Dan Gamwell about what opportunities these products offer... customers point-of-view, whilst APM monitors servers and services from the inside; so customers benefit from a complete overview of all their mission-critical and non-critical applications. We have also recently launched SolarWinds Web Transaction Watcher a free tool which allows organisations to easily record and capture the results of a web transaction running live on their website, with the option of replaying the transaction every 30 minutes to notify Our goal is to continually develop innovative solutions to solve todays complex IT management challenges and generate new opportunities for our reseller channel. them to arising problems. This is an extremely useful sales tool for generating interest in Synthetic End-User Monitor and helps accelerate the sales cycle Web Transaction Watcher allows organisations to understand and see firsthand, at no cost to themselves, the benefits and value Synthetic End-User Monitor can offer. monitoring and log management requirements imposed by every auditing authority. Log & Event Manager delivers the visibility and protection needed within a matter of hours. Its intuitive interface offers the superior usability and simplicity which IT administrators require, at an affordable price. Furthermore, as more organisations rely on their websites as a critical revenue channel and for building relationships with their customers and prospects, any negative end-user experiences can lead to immediate revenue losses and irreversible damages to an organisations reputation and longer-term success. An affordable, effective and easy-to-use offering which simulates end-user activities to verify web applications are performing as required is highly important to organisations, and as such, organisations are highly open to sales conversations. Finally, as Synthetic End-User Monitor is an extension to our application monitoring product, it provides excellent sales opportunities for organisations already running SolarWinds Application Performance Monitor. Q. Finally, where can we learn more? A. To learn more about SolarWinds Log & Event Manager or SolarWinds Synthetic End-User Monitor, please contact your Interactive Ideas product manager. Q. What opportunities do these new releases offer resellers? Meet Adam A. Compliance and Security are two of the biggest issues for IT administrators as they search for audit proven compliance solutions which meet the security Adam Nash Product Manager 020 8344 4236 adamninteractiveideas. www.testdriveinteractiv 0208 805 2999 9 Issue 3: 2011 ER RESELL UIDE NG SOLUTIO Inside This Issue Red Hats Guide To Virtualisation Aram Kananov explains everything Enterprises need to know about virtualisation SolarWinds Win Gold At VMworld Emmet Florish discusses the recent success and importance of Virtualisation Manager Acronis Launch Introduction W elcome to the latest issue of the Interactive Ideas Reseller Solution Guide. As always we have a packed issue talking with each of our vendors about the latest developments in their technology and how they can aid you in building new opportunities. This issue comes at a busy time for Contents 04 News & Events All the latest opportunities 06 Red Hat: An Enterprise Guide To Virtualisation As more organisations adopt virtualisation initiatives, Aram Kananov tells us everything you need to know. Vendor Relationships: 09 SolarWinds Add New Products To Portfolio With the launch of S News & Events Interactive Ideas Supporting New Vendors Interactive Ideas help support new technology vendors to grow demand and build channel TM I nteractive Ideas is attendeding the IP EXPO 2011 to showcase new technologies from Athena Security, Cryptshare, EnterpriseDB and SolarWinds, that have re News & Events Technical Training Days Interactive Ideas host technical training days to support resellers in driving new business Keep Up To Date Ways to keep up to date with Interactive Ideas, Vendor News and Events I nteractive Ideas have hosted a series of training sessions at the Enfield office, Feature Red Hat An Enterprise Guide To Virtualisation Aram Kananov Product Marketing Manager, EMEA, Red Hat As more organisations adopt virtualisation initiatives, Aram Kananov tells us everything you need to know... With virtualisation comes the potential to reduce costs and enhance productivity, r WE GROW WHEN WE SHARE Ideas are built from past knowledge. They are a product of what has come before. The more we share, the more we know, the more we create. www.testdriveinteractiv 0208 805 2999 7 Feature Red Hat administration time and travel costs, and increased productivity. Virtualisation reduces personnel costs as organisations no longer need to support sprawling physical hardware, allowing administrators to focus their attention on more important tasks. and can help with hardening the s Q&A SolarWinds SolarWinds Adds New Products To Portfolio Dan Gamwell Vice President Sales, EMEA, SolarWinds Q. Youve recently launched SolarWinds Log & Event Manager and SolarWinds Synthetic End-User Monitor; can you tell us more about these products? A. At SolarWinds, our goal is to continually dev Q&A SolarWinds SolarWinds Win Best of VMworld Gold Award Emmet Florish Channel Development Manager, EMEA, SolarWinds Q. Since we last spoke, SolarWinds Virtualisation Manager won the Gold Award for Virtualisation Management. Can you tell us about this? A. SolarWinds Virtualisation Manager winning th Award-Winning IT Management Built By Network & Systems Engineers SolarWinds affordable, easy-to-use IT management solutions install in minutes and put the functionality you need right at your fingertips to ensure optimal health and performance. See why 97,000+, customers trust SolarWinds products to Q&A Acronis Best Backup for VMware David Blackman General Manager, Acronis Following the recent launch of Acronis vmProtect TM 6, we talk to David Blackman about the developments and opportunities... Q. Youve recently launched Acronis vmProtect 6; can you tell us more about the new release? deploym Acronis vmProtect 6 TM Engineered to FOCUS on VMware vSphere Servers, Acronis vmProtect 6 delivers superior PERFORMANCE, at an affordable price. The unrivalled AGILITY of Acronis vmProtect 6 allows it to be deployed as a Virtual Appliance or Windows Machine. Backup and Recover entire sys t ems or i Q&A NetIQ Introduction To NetIQ David Mount Technical Director, NetIQ Q. For those resellers who are not familiar with the NetIQ range; can you elaborate on what products you sell? A. NetIQ is an enterprise software com- pany with relentless focus on customer success. Our portfolio of scalable, auto www.testdriveinteractiv 0208 805 2999 15 Q&A NetIQ: PlateSpin PlateSpin For Workload Protection Jeff Kirkpatrick UK Alliances BDM, NetIQ Q. For those resellers who do not know what PlateSpin is; can you give us an overview of the portfolio? A. PlateSpin is part of the NetIQ portfolio and provides advanced data centre automation software de www.testdriveinteractiv 0208 805 2999 17 Q&A JBoss Smarter Developing, Easier Management Tobias Hartwig Product Marketing Manager, JBoss Enterprise Middleware Q. You recently launched JBoss Application Server 7. Can you tell us more about the new developments? A. Firstly, it should be noted that AS7 is a community effort, which will lead i WE CAN DO MORE WHEN WE WORK TOGETHER This is not a new idea. This is a very old idea. www.testdriveinteractiv 0208 805 2999 19 Q&A EnterpriseDB Compete & Win With Postgres Plus Edward Boyajian Chief Executive Officer, EnterpriseDB Q. Youve recently launched Postgres Plus Advanced Server 9.0; can you elaborate on the new developments and the support for HP-UX? A. Postgres Plus Advanced Server 9.0 is an exciting release, as i www.testdriveinteractiv 0208 805 2999 21 Q&A Kerio The Benefits of OS Flexibility & Virtualisation Richard Gooding Marketing Director, Kerio Q. Youve recently launched Kerio Control 7.2; can you tell us more about the new developments? A. Kerio Control is a complete unified threat management solution designed to protect against evolving co www.testdriveinteractiv 0208 805 2999 23 Q&A Athena Security Introduction To Athena Security Anjali Gurnani Vice President, Business Development, Athena Security Q. Youve recently signed a distribution agreement with Interactive Ideas; can you tell us more about Athena and what you do? A. Athena is a developer of a suite of tools which all FirePAC Firewall Audit, Cleanup and Optimisation Athena FirePACTM is an affordable and easy to use offline software tool for Cisco, Check Point and Netscreen Firewalls. Athena simplifies operational tasks and eliminates the vulnerabilities and errors in firewall infrastructure. Integrated with Solar Q&A Cryptshare Cryptshare Launches Outlook Plug-in Mark Forrest CEO, Cryptshare Q. For resellers who dont know what Cryptshare is, can you give us a brief overview? A. Cryptshare is a simple solution that solves the universal problem of securely exchanging large files of up to 2GB, without clogging File Transfer - Encrypted, Easy & Secure 2010 Is your e-mail system having problems digesting those large files? Join the Cryptshare revolution today! Send encrypted e-mails and file attachments up to 2GB with just one mouse click without putting www.testdriveinteractiv a heavy load on your e-mail 2 Q&A SEP SEP Sesam Verified As Citrix Ready Hubert Schweinesbein Partner Sales Director, EMEA, SEP Q. SEP is now officially verified as Citrix Ready. Can you tell us more about this and why your customers chooses SEP over companies like Veeam and Symantec? A. SEP sesam Backup for Citrix XenServer and www.testdriveinteractiv 0208 805 2999 29 Q&A Seanodes Exanodes For A Virtualisation Strategy Eric Bueno Managing Director, Seanodes Q. Youve recently launched Exanodes 5.0 for VMware; can you tell us more about the new developments? A. Exanodes 5.0 for VMware introduces a major functionality to our software, which we call Dynamicity the a www.testdriveinteractiv 0208 805 2999 31 A new breed of software... Requires a new type of distribution! Interactive Ideas has been pioneering the distribution of new software technology since 1994. Uniquely experienced in both traditional and Open Source subscription models, we offer a range of scalable, cost-saving solutions for physical