Interactive Ideas Reseller Solution Guide Issue 2: 2011

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Introduction Issue 2: 2011 RESELLER GUIDE SOLUTION Supporting our partners with: Contents 03 About Us Inside Our service & values Discover why more than half of all organisations have adopted Open Source Software solutions 04 News & Events All the latest opportunities Novell Mark Oldroyd explains the meaning of the 3 magic words: Automation, Oversight & Monitoring Q&A & Features 06 Red Hat Q&A with Simon Williams Red Hat Takes Aim p06 Simon Williams talks about Partner community growth aims SolarWinds Go Hyper p08 Emmet Florish discusses the recent acquisition of Hyper9 www.testdriveinteractiv Acronis Launch ABR 11 08 SolarWinds p24 Q&A with Emmet Florish Get the lowdown on the launch of Acronis Backup & Recovery 11 10 Novell Datacentre 0208 805 2999 www.testdriveinteractiv 1 0208 805 2999 Feature with Rob Aherne 12 Acronis Q&A with David Blackman 14 Novell EUC Feature with James Stewart W elcome to the latest issue of the Interactive Ideas reseller solution guide. This issue comes at a busy time for Interactive with our financial year ending at the end of April and the CRN Partner Connect and Red Hat Partner Summit coming up in May and June. You will see a number of the Q&As tagged with the Red Hat Partner Summit logo later in the guide, these companies (EnterpriseDB, SEP, Acronis & Seanodes) in addition to Interactive Ideas are all sponsors or exhibitors at the Summit and represent our expanding eco-system of ISVs that provide complimentary Open Source and Linux solutions. On pages 18 to 20, Walli Datoo our Senior Product Manager for Open Source and Linux presents this in more detail in his Q&A. As ever we have packed the guide with Q&As and features of all our leading vendors and a number of new ones to give you insight into their technologies and business focus. Id like to say thanks to all the people that have assisted in providing content and very much hope you find it of use. As always if you do have any feedback, Id be delighted to hear from you. Marketing Director Michael Breeze Thanks to Acronis, Red Hat, SolarWinds, Novell, EnterpriseDB, Kerio, Cryptshare, SEP, Seanodes, Adam Nash, Walli Datoo, Shane Herath, Philip Belshaw, Mervin Alvarez, Andrew Miles and Russell Shear. For more information contact Andrew Miles 020 8805 2999 andrewm interactiveideas.com Interactive Ideas Units 2 & 3 Sovereign Business Centre, Stockingswater Lane, Enfield, EN3 7JX Designed by Russell Shear Interactive Ideas Michael Breeze, Marketing Director michaelbinteractiveide www.testdriveinteractiv 2 16 EnterpriseDB Q&A with Sean Doherty 18 Open Source Q&A with Walli Datoo 21 20 Years of Linux Q&A with Michael Breeze 22 Kerio Q&A with Matthew Thomas 24 Novell ISM Feature with Mark Oldroyd 26 Cryptshare Q&A with Mark Forrest 28 SEP Q&A with Hubert Schweinesbein 30 Seanodes Q&A with Eric Bueno 0208 805 2999 Issue 2: 2011 ER RESELL UIDE NG SOLUTIO Inside Discover why more than half of all organisations have adopted Open Source Software solutions Novell Mark Oldroyd explains the meaning of the 3 magic words: Automation, Oversight & Monitoring Red Hat Takes Aim p06 Simon Williams talks about Partner commu Introduction Issue 2: 2011 RESELLER GUIDE SOLUTION Supporting our partners with: Contents 03 About Us Inside Our service & values Discover why more than half of all organisations have adopted Open Source Software solutions 04 News & Events All the latest opportunities Novell Mark Oldroyd explains th The Interactive Ideas Service Vendor Relationships: Background Interactive Ideas was founded by Mike Trup and Grahame Fernback as a distributor of CD-ROM computer software in May 1994, initially importing technical and interactive software from the US that was not available in the UK. At first, the News & Events SolarWinds Hyper9 SolarWinds sets sights on the Application Performance and Virtualization markets T he launch of SolarWinds Application Performance Monitor (APM) and the acquisition of Hyper9 significantly extends the companys ability to address the unmet needs of Systems and Virtuali News & Events Interactive Ideas Expands Get Social Linux & Open Source Solutions I nteractive Ideas expands Linux & Open Source Solutions with the addition of SEP and dedicated product manager for EnterpriseDB. Mervin Alvarez joined Interactive in April to take on the newly created EnterpriseDB prod Q&A Red Hat Williams Sets Sail In New Channel Role Simon Williams Regional Sales Manager, UK&I Channels & Distribution, Red Hat Recently appointed Regional Sales Manager of UK & I Channels & Distribution at Red Hat, we talk to Simon Williams about his expectations and aims for the future... Q. Youve www.testdriveinteractiv 0208 805 2999 7 Q&A SolarWinds SolarWinds Go Hyper Emmet Florish Channel Development Manager, EMEA, SolarWinds Q. Youve recently acquired Hyper9. For those who dont know what Hyper9 is, can you give an overview? A. Hyper9 is a simple and powerful virtualization management solution that provides unified capacity, sp Award-Winning IT Management Built By Network & Systems Engineers SolarWinds affordable, easy-to-use IT management solutions install in minutes and put the functionality you need right at your fingertips to ensure optimal health and performance. See why 97,000+, customers trust SolarWinds products to Feature Novell: Datacentre Protecting Workloads With PlateSpin Forge Rob Aherne Data Center Partner Executive, Novell Enterprises of all sizes face real risks from downtime today. Whether businesses need to deploy a recovery solution is no longer a question at all. Its not a matter of if, but when. www.testdriveinteractiv 0208 805 2999 11 Q&A Acronis Acronis Announces Backup & Recovery 11 David Blackman General Manager, Acronis Q. Youve just announced Acronis Backup & Recovery 11. Can you tell us a bit more about this? A. Acronis Backup & Recovery 11 helps organizations of all sizes address disaster recovery and data protection needs www.testdriveinteractiv 0208 805 2999 13 Feature Novell: EUC Why Managing The Endpoint Lifecycle Matters James Stewart Senior Technology Sales Specialist, Novell What is an endpoint? Simply put, its a device that attaches to your network. Although more and more users want access to networked resources from smartphones, iPads and the like I www.testdriveinteractiv 0208 805 2999 15 Q&A EnterpriseDB The Prospect Maturity Model Sean Doherty Vice President, Marketing and Business Development, EnterpriseDB Q. What is EnterpriseDBs Prospect Maturity Model? A. EnterpriseDBs Prospect Maturity Model (PMM) is a sales and marketing tool used to: 1. Understand where a prospect is relativ www.testdriveinteractiv 0208 805 2999 17 Q&A Open Source Stack Growth Figures Are Stacking Up Walli Datoo Product Manager, Open Source Software Whats driving the growth of Open Source? We talk to Walli about the Open Source Stack concept to find out... A recent Gartner survey found that 50 of companies are now using Open Source software. W Open Doors With Open Source A recent survey found more than half of organisations surveyed have adopted open-source software solutions as part of their IT strategy. Gartner, Inc. Gartner Press Release, Gartner Survey Reveals More Than Half of Respondents Have Adopted Open Source Software Solutions Q&A Open Source Stack Source development is fundementally better than a proprietary development model. Open Source software has a higher rate of innovation as it is centralised on collaboration, the users of the software become major stakeholders in determining what features are required rather than Q&A 20 Years of Linux Happy 20th Birthday Linux Michael Breeze Marketing Director, Interactive Ideas As Linux hits 20, our very own Michael Breeze from Interactive Ideas charts the remarkable impact Linux has had an modern IT... Firstly Id like to say thanks to the Linux Foundation who have kindly b Q&A Kerio Go To Kerio For SMB Matthew Thomas UK Channel Manager, Kerio Q. For those resellers who are not familiar with the Kerio range, can you elaborate on what products you sell? A. Kerios aim is to be a complete back end software solution for SMBs allowing them to connect communicate and collabo www.testdriveinteractiv 0208 805 2999 23 Feature Novell: ISM 3 Magic Words: Automation, Oversight & Monitoring Mark Oldroyd Senior Technology Sales Specialist, Novell Whether its from internal or external pressures, the problems are always the same. How can we be sure the company or even the departmental security policies are being enforce Feature Novell: ISM a different angle, by offering a less invasive approach. Such technologies typically take periodic snapshots of identity and entitlement information held within traditional application silos. Their intention is to make visible the identity data to support the compliance requireme Q&A Cryptshare Introduction To Cryptshare Mark Forrest CEO, Cryptshare Q. Youve just launched Cryptshare in the UK, why now? A. Cryptshare has been around for some time and our business has grown rapidly in Germany in the last 12 months and since we have staff in the UK it seemed like a good time to www.testdriveinteractiv 0208 805 2999 27 Q&A SEP Introduction To SEP Hubert Schweinesbein Partner Sales Director, EMEA, SEP Interactive Ideas expands Linux & Open Source Solutions with software from SEP. Hubert Schweinesbein tells us more... Q. For those who dont know who SEP are. Can you tell us what you sell? the Citrix Synergy in San Fr www.testdriveinteractiv 0208 805 2999 29 Q&A Seanodes Introduction To Seanodes Eric Bueno Managing Director, Seanodes Q. Youve recently signed a distribution agreement with Interactive Ideas, can you tell us more about Seanodes and what you do? A. Seanodes is a Software Company specialized in high performance storage solutions and inventor www.testdriveinteractiv 0208 805 2999 31 www.testdriveinteractiv 32 0208 805 2999